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Parade Sponsorship

The Roughrider Commission will partner with Parade Sponsor(s) to promote our 53rd Annual Roughrider Days in 2024.


Your Support Will:
1. Place 3’x6’ full-color sponsor banner at the front of the parade.
2. Opportunity to showcase your company’s products and/or services throughout parade. (i.e. auto dealership may want to provide vehicles for dignitaries, etc. participating in parade)
3. Receive name mentions throughout live parade commentary.
4. Sponsor logo to be displayed on video board used during the PRCA Rodeo performances. 
5. Include logo/artwork on the 30,000 Roughrider Days Fair and Expo Schedule of Events distributed throughout central and western North Dakota, eastern Montana and northern South Dakota.
6. Post logo/artwork with a hot link to your Web site on the Roughrider Days Fair and Expo Web site.
7. Entitle you to eight complimentary rodeo tickets.
8. Showcase your support, whenever possible, through appropriate promotional venues.


Roughrider Days has included topnotch entertainment and attractions for all ages throughout the years! It is through your generous support this 4th of July Celebration continues to grow. Each year visitors from all over the country travel to Dickinson and stay in our motels, dine in our 
restaurants, buy fuel and much more. This activity positively affects the entire regional economy. Your sponsorship enables us to provide the quality of events everyone has come to expect including PRCA Rodeos, headliner concert featuring the hottest music stars, parade, demolition 
derby and spectacular fireworks display.

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